The Big Questions – The Property Chronicle
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The Big Questions The role of real estate and the part it plays in our societies and cultures

The Professor

“Imagine ahead – plan backwards” has long been my idiosyncratic mantra for exploring the future horizons facing global real estate; in contrast, conceptually, to the more traditional conjecture regarding industry vogues and emerging business trends. Ever-changing landscapes in this ‘age of acceleration’ nowadays, indeed, demand that all agencies and organisations competing in a worldwide economy, including those in the transnational property industry, must address some critical overarching questions so as to prepare for the future ahead. These clearly concern such universal issues and challenges as:






The Professor

About John Ratcliffe

John Ratcliffe

John Ratcliffe is President of The Futures Academy, which he founded in 2000, and a Fellow of Oxford Brookes University. Until 2009, he was a Director of the Dublin Institute of Technology, where he remains as Professor Emeritus. In the past, he has served as: Secretary-General of the World Futures Studies Federation; Vice-President of the European Futurists Conference; Chairman of the London Branch of the RICS, and first Chair of the Institution’s International Policy Committee; and, Chairman of the European Policy and Practice Committee for the Urban Land Institute. A prolific author and public orator, he has acted as a consultant to countries, cities, corporations, colleges and communities in the area of Strategic Foresight, and is currently conducting several projects in the fields of: “Cities of Tomorrow”; “Future Horizons for Global Real Estate”; and, “Anticipatory Leadership”. Familiarly, his favourite adage is Einstein’s: “Imagination is more important than knowledge”.

Articles by John Ratcliffe

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